Short, practical posts about running a small company online. New posts most months.
Guides6 min read
How to set up email on your own domain
What MX, SPF and DKIM records do, in plain words, and how to check yours in five minutes.
Your domain has a small list of records that tell the internet where things live. Three of them matter for email.
The MX record says which servers accept mail for your domain. SPF lists the servers allowed to send mail as you. DKIM adds a signature to each message so receivers can check it really came from you.
Get all three right and your mail lands in inboxes. Miss one and it lands in spam, often without anyone telling you. Densyti checks these records every hour and emails your admins if one breaks.
Product update4 min read
Tracker rules can now start from store orders
A paid order can open a packing task, post to a channel and email the buyer, with no extra setup.
Rules in Densyti Tracker could already start from mail and chat. From this month they can also start from Store events.
The most common rule is the simplest: when an order is paid, create a packing task with the order attached, and post it to #orders. You can add a due date, an owner and a checklist.
Open Tracker, choose Rules and pick a Store event to try it. Rules are included in every plan.
Selling online5 min read
Taking UPI and card payments in one checkout
Customers in India and abroad pay in different ways. One store can handle both without two checkouts.
A buyer in Pune expects UPI. A buyer in Berlin expects a card or PayPal. Running two stores to serve both is more work than it needs to be.
Densyti Store shows payment methods based on where the buyer is. Connect Razorpay or a UPI ID for India and Stripe or PayPal for everyone else, and one checkout handles both.
Every paid order arrives in the same order log, whatever the method, so your packing and accounts stay in one place.
Guides7 min read
Your first week online, day by day
Domain on Monday, mailboxes on Tuesday, store on Friday. A plan for new companies that want to look ready.
Day one, buy or connect your domain. Day two, create mailboxes for each person and shared ones for hello@ and orders@.
Day three, set up chat channels for each team. Day four, put launch tasks on a Tracker board with owners and dates.
Day five, add your first products to Store and take a test order. By the weekend you have a company that looks and works like one.
Teams4 min read
Five rules for a shared inbox that works
Assign every thread, reply from the shared address and close the loop. Small habits that keep support calm.
Assign every new thread to one person, even if they only pass it on. Unassigned mail is the mail nobody answers.
Reply from the shared address, not your personal one, so the customer can reach anyone on the team next time.
Add a short note when you hand over, close threads when they are done, and review the open list every morning.
Admin3 min read
Three admin settings to turn on today
Two-step sign-in, device alerts and an exit checklist. Ten minutes now saves a bad week later.
Turn on two-step sign-in for everyone. It stops most account takeovers before they start.
Turn on new device alerts so people know when their account is used somewhere new.
Write a short exit checklist that ends with removing access in the admin console. Everyone leaves eventually.